The Joviann
A highly engaging social media marketing campaign designed to build trust and drive student enrollments for an education consultancy.
About The Client
The Joviann is a leading education consultancy dedicated to helping students navigate the complex process of studying abroad. They provide expert guidance on university selection, visa processing, and career counseling.
They needed to establish a strong digital presence to reach aspiring students and their parents. The objective was to create a relatable, informative, and engaging social media strategy that positions them as the go-to experts in overseas education.
Client
The Joviann
Industry
Education / Consultancy
Service
Social Media Marketing
Duration
Ongoing
Location
India
Website
thejoviann.comThe Challenge
Standing out in a highly saturated educational consultancy market.
Building Credibility
In the education sector, trust is everything. We needed to highlight success stories and authentic testimonials.
Engagement Drop
Their previous content was too text-heavy and corporate, leading to low engagement rates from the student demographic.
Lead Generation
Generating high-quality, verified leads for their counseling sessions through targeted ad campaigns.
Our Solution
We revamped their entire social media strategy, shifting focus to bite-sized, highly informative Reels and carousel posts. We launched targeted lead-generation campaigns on Meta and created a cohesive visual identity that resonated with Gen-Z students.
Project Screens
A visual walkthrough of the final product.
Results Delivered
Increase in Profile Reach
Increase in Lead Gen
Engagement Rate
New Followers
Technologies Used
"Our social media pages have completely transformed. We are finally reaching the right students, and the volume of inquiries we receive daily has surpassed our expectations. The content is creative, relevant, and highly engaging."
The Joviann Team
Marketing Directors
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